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Xiaohong Wang
Rsh Director at Ipsos ASI GC
Xiaohong Wang is an experienced market research professional who currently holds the position of Research Director at Ipsos ASI GC.1 She has expertise in both qualitative and quantitative research methodologies, specializing in areas such as brand equity and communication effectiveness.2
Professional Background
At Ipsos, Xiaohong Wang has been involved in various research initiatives, including:
- Sharing Ipsos's theories and tools related to cognitive neuroscience
- Presenting research results and their applications in business scenarios2
Her role as Research Director likely involves overseeing research projects, managing teams, and providing strategic insights to clients in the market research industry.
LinkedIn Profile
Xiaohong Wang's LinkedIn profile can be found under the username xiaohong-wang-b91b6451.1 Her profile is hosted on the Chinese version of LinkedIn (领英), indicating her professional presence in the Chinese market.
Expertise
Based on her position and involvement in Ipsos projects, Xiaohong Wang's areas of expertise likely include:
- Market research methodologies
- Brand equity analysis
- Communication effectiveness evaluation
- Cognitive neuroscience applications in business
- Client relations and project management
Xiaohong Wang's role at Ipsos, a multinational market research company, suggests that she plays a significant part in delivering valuable insights to clients and contributing to the company's research initiatives in the Asia-Pacific region, particularly in China.
