Xiang (Joanna) Quan

Sr. Consumer Insights Manager at Amazon | PhD in Business Candidate, Virginia Tech | M.A. in Global Policy, Johns Hopkins SAIS | Amtrak '21 President's Awardee | Passionate About Space Commercialization & Innovation

Xiang (Joanna) Quan is a Senior Consumer Insights Manager at Amazon Payments, where she has been working since September 2022. In her role, she focuses on enhancing the customer experience within the payments sector at Amazon. Joanna holds a PhD in Business and has accumulated extensive experience in market research and consumer insights throughout her career.

Professional Background::

Amazon: Senior Consumer Insights Manager, Payments Experience (Sept 2022 - Present)
Amtrak: Held various roles including Senior Manager of Market Research (Jul 2021 - Sept 2022) and Manager of Market Research (Mar 2019 - Jun 2021). Here, she was responsible for strategic analysis to improve customer experience and business growth.
Bioinformatics LLC: Manager of Market Research (Jan 2017 - Mar 2019), where she significantly increased research project capabilities and revenue.
China Telecom Americas: Marketing Communications Intern (May 2015 - Aug 2015), contributing to market strategies targeting the overseas Chinese community.

Education:: Joanna attended Beijing Haidian Foreign Language Shiyan School and later pursued advanced studies, culminating in a Master of Arts degree in 2022.

Her diverse experience spans project management, market research, and strategic insights, making her a key player in shaping consumer engagement strategies at Amazon.