Wynne Pirini
Wynne Pirini
Wynne Pirini, a successful entrepreneur, marketing consultant, and author based in New Zealand, has an impressive background in driving online sales, marketing strategy, funnel development, automation, and analytics. With a master's degree in Process Engineering from The University of Auckland and a PMI Project Management certification, Pirini has honed an outcome-based approach to generating sales qualified leads for clients, enabling them to focus on growing their businesses. Pirini co-founded a startup, developing and selling marketing applications and courses online, thereby growing it from zero to 6 figures per month within six months. Writing sales copy, creating various marketing assets, and building a sales funnel, integrating shopping cart, CRM, email, and marketing automation systems, attracted over 4,000 new customers within 12 months of operation. Pirini specializes in creating marketing campaigns that eliminate product-market fit issues, leveraging market research to formulate sound marketing strategies. She is the co-founder of casual fashion brand NingNong Urbanwear, securing a contract with Hudson Bay Company, Canada's largest department chain store, creating a new boutique tourist-wear category, to be sold during the 2010 Winter Olympics. Pirini is the Director of ThriveEngine, a marketing consultancy with a performance-based pricing model that allows clients to cancel anytime without setup fees or monthly costs. Additionally, Pirini authored the book How to Use Facebook for Business - Your Quickstart Guide to Getting Customers Fast. Her book quickly became a top-ranking book on Amazon under the marketing, e-commerce, and e-commerce categories and remained there for 4 months.