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Wouter Swenneker

Making the marcom industry more sustainable by using nature’s strategies

Wouter Swenneker is a professional driven by a mission to solve human challenges using strategies derived from nature's 3.8 billion years of evolution, guiding companies towards sustainable and future-proof solutions.

He specializes in consulting brands, creative and media agencies on sustainability strategies, facilitating the implementation of eco-friendly solutions in business operations, products, and services to create social, ecological, and economic value.

With a rich background as the former Head of Strategy at a leading media agency in the Netherlands, Wouter has extensive experience working with a diverse portfolio of companies, ranging from corporate giants like ING, Achmea, and Unilever to SMEs including Lexa.nl.

His educational journey includes studying Sustainability & Business Development as well as Biomimicry, complemented by a Bachelor's degree in Communications and courses in Circular Economy, reflecting his commitment to blending nature-inspired solutions with business practices.

Currently owning Nature's Right, Wouter's dedication to leveraging nature's wisdom for business innovation is evident in his past roles, such as digital director, exchange manager, and marketing executive at prominent organizations.