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Wolfgang Frost
CMI Expert
Wolfgang Frost is a senior market research expert who worked for Lindt & Sprüngli, a renowned chocolate company.1 He specialized in consumer trends monitoring and was highly regarded for his expertise in this field.1
After a successful 13-year career with Lindt & Sprüngli, Wolfgang Frost retired in July 2024.2 During his time at the company, he gained extensive experience and contributed significantly to their market research efforts.12
Wolfgang's colleagues appreciated his work, particularly praising his skills in consumer trends monitoring.1 His expertise in market research likely played a crucial role in helping Lindt & Sprüngli understand consumer preferences and market dynamics in the chocolate industry.
Although Wolfgang Frost has now retired, his LinkedIn profile (username: wolfgang-frost-61aa014) still reflects his professional experience and connections from his time at Lindt & Sprüngli.23 His retirement marks the end of a "phantastic" career at what he describes as "a great company with unique brands".2