Willis Jackson

Willis Jackson III is a Senior Product Manager at Shippo, with a Bachelor of Science in Electrical Engineering from Kansas State University. He excels in combining effective product strategy with high-quality team decision-making to achieve significant product impact. His passion lies in building cohesive teams that collectively own goals, contribute across the product development lifecycle, and ensure informed decisions.

Willis Jackson III is adept at recruiting, nurturing, and expanding a thriving startup product organization focused on delivering exceptional results. His product teams exhibit strong competencies in customer empathy, leveraging various research methods such as phone calls, interviews, surveys, and emails to deeply understand customer perspectives for product innovation.

Furthermore, Willis emphasizes team enablement by disseminating customer insights to sales, marketing, engineering, and operations teams, fostering a customer-centric approach across the organization. He also prioritizes value focus, conducting experiments to assess value and estimating costs to drive strategic decision-making and prioritize features based on value creation.