Willian Bezerra

Willian Bezerra is a seasoned professional with over 25 years of experience in the Pharmaceutical Industry, excelling in strategic planning, execution, and personnel development.

He has a track record of managing challenging situations, driving growth for top-selling brands, and enhancing overall performance levels.

With over 15 years of leadership experience in both prescription (Rx) and over-the-counter (OTC) brands, Willian has effectively led cross-functional teams in global corporations, focusing on talent development, strategic planning, and fostering a culture of innovation.

His expertise extends to sales, with a deep understanding of various therapeutic markets gained through a decade of experience in sales roles.

Willian's educational background includes an MBA in Marketing from ESPM Escola Superior de Propaganda e Marketing, alongside English language studies at Greenwich School of English and a degree in Communication from Universidade São Judas Tadeu.

Throughout his career, he has held key positions in renowned organizations such as Business Unit Director and former Marketing & Trade Marketing Director at Bausch Health Companies Inc., former Marketing & Sales Director at Novartis Consumer Health, Senior Brand Manager at Mead Johnson Nutrition, among others.

His extensive tenure in the industry has equipped him with solid sales skills, leadership capabilities, and a profound knowledge of the pharmaceutical landscape.

Willian Bezerra's professional journey showcases a blend of strategic acumen, leadership finesse, and a deep understanding of diverse markets within the pharmaceutical sector.