Willian Berwanger

Willian Berwanger is a designer at MetaLab, a design agency known for its work in user experience (UX) and interface design. He specializes in interaction design, visual design, and user experience, contributing significantly to projects that enhance user engagement and streamline digital interactions.

Professional Background

At MetaLab, Willian has been involved in various high-profile projects, including the redesign of Cometeer's website. His role focused on improving the initial order page and checkout process to enhance the first-time customer journey. This included creating personalized product recommendations based on user preferences and purchase history, which significantly improved the customer experience.1

Skills and Tools

Willian is proficient in several design tools, including:

• Figma: For interface design and prototyping.
• Photoshop: For graphic design and image editing.
• After Effects: For creating animations and motion graphics.
• Principle: For prototyping interactions.

His expertise in these areas allows him to effectively translate user insights into engaging visual interfaces that align with client goals.1

Contributions

In addition to his work on Cometeer, Willian has led strategic initiatives for other projects at MetaLab, emphasizing the importance of user-centered design. His contributions are characterized by a focus on simplicity and usability, ensuring that digital products not only look good but also function effectively for users.1

Overall, Willian Berwanger's role at MetaLab showcases his commitment to enhancing digital experiences through thoughtful design and user engagement strategies.