William Guillouard

William Guillouard is a seasoned professional with a rich background in entrepreneurship and marketing. With over 25 years of experience, he has established himself as a successful business angel, co-founder, and marketing advisor. William has been involved in the growth and success of more than 40 startups in the US and emerging markets, showcasing his expertise in the startup ecosystem.

William's marketing prowess spans across various platforms including online, mobile, offline media, and creative avenues such as TV, Out-of-Home, print, radio, among others. His proficiency extends to CLM/CRM and attribution & analytic tools, making him a versatile 'jack of all trades' in the marketing domain.

His journey commenced in 1994 as an entrepreneur in the computer hardware and service sector, laying the foundation for his future endeavors. Transitioning to the internet startup realm in 1999, he excelled as the Marketing Director of Aucland, a top auction site in Europe. Subsequently, he held the position of Business Development Director at Meetic, the 3rd largest dating site globally, where he contributed significantly to its success post its IPO in 2006.

Seeking new challenges, William made a pivotal move to New York to collaborate with Alec Oxenford and Fabrice Grinda in establishing OLX, where he spearheaded marketing operations across 25 countries in 3 continents. His strategic acumen played a pivotal role in propelling OLX to become the leading classified site in various countries, including Brazil, India, and Nigeria, among others.

William's academic credentials include a Master's degree in Marketing/Marketing Management from SKEMA Business School and a Tech de Co from IUT Nice Côte d'Azur, underscoring his commitment to professional growth and expertise.

Throughout his career, William has held key positions in renowned organizations such as FJ Labs, Umamicart, Merlin, OLX, Meetic corporation, Aucland, and Lys Informatique, each contributing to his extensive knowledge and success in the realms of marketing, business development, and entrepreneurship.