Suggestions
William Berry
Political Campaigns, Strategic & Persuasive Communications, Award-Winning Creative Advertising & Media and Governmental Relations with Impact.
William Berry is a seasoned political campaign and communications strategist with extensive experience in the field. He is the founder and owner of William Berry Campaigns, a full-service strategic communications firm that he has been running since September 1995.1
Career Highlights
Berry's career began on political campaigns, where he quickly established himself as a skilled strategist. He has managed over 200 political campaigns for candidates, ballot measures, and issues throughout the United States.1 His expertise extends beyond traditional political campaigns to include:
- Crisis management
- Stakeholder communications
- Social media content creation
- Digital and traditional advertising
- Public awareness efforts
- Brand management
- Messaging and speech writing
Notable Achievements
Local Government Expertise:: Berry has developed a niche working with local governments on tax and bond measures. He has collaborated with nearly 100 California cities, school districts, community college districts, and special districts, helping them pass voter-approved local tax and bond measure campaigns.1
Education Funding:: Berry has successfully passed nearly $4 billion in voter-approved bond measures to build and renovate public colleges and schools in California.1
Award-Winning Work:: His campaigns have earned over 70 national awards for political advertising, design, and communications.1
Consultancy Services:: Berry has served as a consultant to Democratic legislative caucuses in several states, including Colorado, Pennsylvania, Oregon, Hawaii, Connecticut, and Oklahoma.1
Approach and Philosophy
William Berry is known for:
- Advocating for the underdog
- Crafting compelling stories
- Utilizing both traditional and innovative communication tools
- Integrating science and research into his strategies
- Taking calculated risks
- Leading diverse teams towards common goals
His firm emphasizes consistent messaging, measurable results, and the use of various communication platforms to achieve client objectives.1