Willa Wolfson

Willa Wolfson is a dedicated product designer with a keen focus on crafting user experiences that are both user-friendly and aesthetically pleasing. Her design approach integrates analytical skills, creativity, and empathy to develop user-centric designs for mobile and web platforms.

Willa Wolfson's expertise spans across various areas including product design, user experience design & strategy, user interface design, visual design, interaction design, wireframing, rapid prototyping, personas, user research, and usability testing.

She pursued a Bachelor of Arts (B.A.) with a double major in Economics and Art History at Northwestern University. Additionally, she completed a UX Design Immersive Program at General Assembly to further hone her skills in user experience design.

In her professional journey, Willa Wolfson has held key roles at renowned organizations. She served as the Artist & Owner at Willa Illustrates, Senior Product Designer at Meta, Design Director at Starship, Product Designer at Free Association, Senior UX/UI Designer at American Express, UX/UI Designer at American Express, UX Consultant at Even Financial, Strategist at OMD USA, and Strategy Intern at the National Health division of the Clinton Foundation.