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Will Haskins
Fintech. Content. Strategy
Professional Background
Will Haskins is a seasoned communications and public relations professional who currently holds the esteemed position of Director of PR & Communications at Backbase, a leading fintech company that delivers exceptional customer experiences through innovative banking technology. With a robust career rooted in strategic communication and ethical considerations, Will has cultivated an impressive portfolio that reflects his commitment to excellence in the rapidly evolving world of public relations.
In his role at Backbase, Will is responsible for crafting and executing comprehensive communication strategies that not only enhance the company’s public image but also articulate its mission and values to a global audience. His expertise in synthesizing complex information intoAccessible narratives has established him as a leader in the fintech sector, where effective communication is paramount to establishing trust and fostering engagement with diverse stakeholders.
Education and Achievements
Will's academic journey began at Azusa Pacific University, where he pursued his Bachelor's degree, followed by a Master's degree in Ethics. His education laid a strong foundation for his career, emphasizing not just the importance of strategic communication, but also the ethical implications of messaging in today's digital landscape. His studies have equipped him with the critical thinking and analytical skills necessary to navigate the challenges that come with public discourse and media relations.
At Azusa Pacific University, he honed his abilities in critical analysis and ethical decision-making, which have proven invaluable throughout his career. The ethical framework he developed during his education continues to guide his professional life, enabling him to approach communication challenges with integrity and clarity. This academic grounding provides a distinct competitive edge in his field, where ethical considerations are increasingly vital.
Achievements
Will's impact as a communications leader is evident through measurable successes in his initiatives. At Backbase, he has spearheaded numerous high-profile campaigns that have elevated the company’s visibility and reinforced its position as a thought leader in the fintech industry. His strategic insight and creative approach have resulted in enhanced media coverage, increased stakeholder engagement, and an overall positive public perception.
His commitment to ethical communications resonates through his work, as he prioritizes transparency and authenticity in all outreach efforts. This principled approach not only serves to build trust with audiences but also reflects Backbase's core values, solidifying its reputation as a forward-thinking organization dedicated to positive change in the banking sector.
In addition to his professional achievements, Will actively contributes to the broader community by engaging with various organizations and initiatives centered around ethics and effective communication. His dedication to fostering open dialogue and promoting ethical practices showcases his commitment to advancing the fields of communication and public relations.
In summary, Will Haskins represents a perfect blend of academic excellence, professional acumen, and ethical integrity. His journey through education at Azusa Pacific University and his successful career at Backbase exemplify a dedication to enhancing communication strategies while grounding them in strong ethical principles. Will's career is a testament to the power of strategic communication in making a difference within the fintech industry, and his future contributions are eagerly anticipated by colleagues and peers alike.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
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Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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