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Will Griffith
VP, ECD at Creative Energy
Will Griffith is the Vice President Creative Services at Creative Energy, based in Johnson City, Tennessee.1 He is a creative director specializing in brand building and content creation across various media platforms.1 Griffith has been in his current role since November 2020.1
His work has been recognized by industry awards such as Lürzer's Archive, Clios, Graphis, and Ad Age.1 Griffith has experience working with notable clients including Texas Pete Hot Sauce, Coca-Cola, Johnsonville, and IGA.1
Career Highlights
- Current Position: VP, ECD at Creative Energy (November 2020 - Present)
- Previous Role: Creative Director at Creative Energy (April 2012 - August 2015)
- Freelance Work: Director & Producer (April 2008 - April 2012)
During his tenure as Creative Director, Griffith grew the creative department with award-winning talent, shifted the agency's focus towards more video and TV work, won several large accounts, and implemented a studio department. These efforts contributed to doubling the agency's billings.1
Education
Will Griffith holds a Bachelor of Science in Design Graphics from East Tennessee State University, which he earned between 1997 and 2001.1
When not working, Griffith enjoys hiking and eating tacos, often sharing these experiences on Instagram.1