Wilbur Chaney

Wilbur Chaney, II is a seasoned Brand Marketer with extensive expertise in sales and marketing over a decade. He is known for his consumer-centric approach to developing and implementing successful marketing strategies. Wilbur excels in fostering relationships, consumer research, data analysis, trend identification, and leading cross-functional teams.

Educationally, Wilbur pursued a Master of Business Administration with a focus on Marketing and Management from Indiana University's Kelley School of Business. He also holds a Bachelor of Business Administration in Marketing from Howard University.

With a rich professional background, Wilbur has held key roles such as Category Brand Manager at The Hawthorne Gardening Company. He also has significant experience from his tenure at The Wendy's Company as an Associate Brand Manager for National Advertising & Brand Activation, Breakfast, Kids' Meals, and Desserts divisions. Additionally, he has contributed to Nationwide in the Marketing Leadership Rotational Program and Abbott Nutrition as a Summer Intern for Pediatric Marketing.

Wilbur Chaney, II is not just a professional in the marketing world; he is also a bourbon enthusiast, with a passion for collecting various bourbons. Moreover, he aspires to become a skilled BBQ pitmaster, showcasing a diversified set of interests and skills alongside his thriving marketing career.

His philosophy of 'There is no failure. Only feedback.' highlights his positive outlook and growth mindset, embodying resilience and a commitment to continuous improvement in all his endeavors.