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Whitney Pozgay
CCO and founder WHIT LLC and Creative Consultant.
Whitney Pozgay is an experienced design leader and creative consultant with a career spanning over 20 years in apparel and product design, brand building, and line building.2 She is the founder, creative director, and designer of WHIT, a women's wear collection based in New York.12
Career and Background
Born and raised in Phoenix, Arizona, Whitney Pozgay graduated from The University of Texas in Austin with a degree in theater, concentrating in costume design.3 Her fashion career began with roles at established brands, including Kate Spade and Steven Alan, before launching her own eponymous collection, WHIT, in 2010.7
WHIT
WHIT, founded by Whitney Pozgay, is a women's wear brand that focuses on creating beautiful, fun, and timeless clothing that celebrates individuality.1 The brand is known for its artful prints, substantial textiles, and use of color. WHIT also emphasizes considered craftsmanship and sustainability in its production processes.1
Whitney designs WHIT alongside her husband and creative partner, Parker Argote.1 The brand has been a member of the Council of Fashion Designers of America (CFDA) since 2015.13
Recent Developments
In recent years, Whitney Pozgay has expanded her brand and personal life:
- She introduced Whit Two, a new line or collection within her brand.4
- In 2015, she collaborated with Anthropologie on a petites line called Whit Two x Anthropologie Petites.5
- Whitney has relocated to California and welcomed a baby named Kiki in recent years.46
Whitney Pozgay continues to be active in the fashion industry, bringing her extensive experience and unique design perspective to her work as a creative consultant and designer.