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Wendy Vividor
Chase Travel Group at JPMorganChase | CMO | Digital | Loyalty | Partnerships | General Manager | Performance Marketing | Brand Development & Marketing
Wendy Vividor is currently the Managing Director and Chief Marketing Officer (CMO) at Chase Travel Group, a subsidiary of JPMorgan Chase. In her role, she oversees marketing and growth strategies for the travel division, which provides comprehensive travel services to both leisure and business clients.
Professional Background
- Current Position: Managing Director, CMO, Head of Marketing & Growth at Chase Travel Group, JPMorgan Chase.
- Experience: Vividor has been instrumental in driving digital innovation and customer lifecycle marketing within the organization. She emphasizes building a strong team culture that takes pride in their work.14
Education
- Wendy Vividor is an alumnus of Harvard Business School, which underscores her strong academic background in business and management.3
Industry Impact
Under her leadership, Chase Travel Group has expanded its offerings and improved customer engagement through various initiatives, including partnerships with luxury hotel brands and the launch of exclusive travel benefits for card members. The group has also focused on enhancing its digital platforms to streamline the travel booking experience.24
Wendy Vividor's expertise in marketing and growth strategies positions her as a significant figure in the travel industry, particularly within the financial services sector.