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Wendi Freeman
Helping purpose-driven, mission-focused entrepreneurs STRATEGIZE, PLAN, & EXECUTE transformational (virtual and live) events that spark engagement, inspire change, and enrich lives, communities, and organizations.
Professional Background
Wendi Freeman is a seasoned event planner and strategist with over 15 years of rich experience in creating engaging and transformative events. Her expertise spans across various facets of event management, including planning conferences, workshops, retreats, and masterminds for diverse audiences ranging from intimate groups of 12 to large gatherings of over 850 participants. With a track record of managing budgets from $1,000 to over a million, she has orchestrated events that have generated impressive revenues, with several events exceeding six million dollars.
In her professional journey, Wendi has cultivated a unique perspective on the impact of live events. Having attended numerous personal growth events, she recognized the underutilization of her planning skills in the corporate world. This realization sparked her desire to seamlessly blend her passion for personal development with her event-planning expertise, enabling her to create experiences that are not only memorable but also life-enriching. Throughout her career, she has honed her ability to look beyond mere logistics, focusing instead on the emotional and intellectual connections needed to foster impactful experiences. Wendi's mastery of empathy allows her to engage deeply with her clients' visions, ensuring that each event aligns closely with their goals and aspirations.
Wendi's firm belief in the power of event design has driven her mission to create intentional and heart-driven experiences that foster personal growth and community engagement. By making strategic decisions rooted in her clients' objectives, she translates their visions into immersive realities that engage attendees on multiple levels.
Education and Achievements
Wendi holds a Bachelor of Science degree in Media Studies from Kennesaw State University, where she acquired foundational knowledge in media communications, helping to hone her skills in audience engagement. Her academic journey also includes studies in Advertising and Computer Science at The University of Alabama, equipping her with a versatile skill set that intertwines creativity with technical expertise.
Throughout her illustrious career, Wendi has held influential positions in several organizations:
- Vice President at The Business Momentum Syndicate: In this role, Wendi played a critical part in strategizing events that propelled businesses forward.
- Founder and CEO of Be Bright Events: Here, she established a successful brand focused on curating meaningful events, reflecting her vision of enriching lives through immersive experiences.
- Executive Producer and Event Manager at TEDx Dupree Park: Wendi directed diverse speakers and facilitated thought-provoking discussions, showcasing her ability to manage high-profile events.
- Senior Director, Marketing & Events at Riskonnect, Inc.: Leading a large team, she managed event design and execution that significantly enhanced the company's market presence.
These roles have contributed to her extensive knowledge of event planning and marketing, enabling her to not only envision but also execute high-impact events.
Achievements
Some of Wendi Freeman's notable accomplishments include:
- Orchestrating large-scale events with attendance numbers exceeding 850 participants while effectively managing budgets of over a million dollars.
- Generating over six million dollars in revenue through strategically planned and executed events.
- Successfully launching and running her own event planning company, Be Bright Events, which is dedicated to creating transformational experiences.
- Serving in various capacities at Riskonnect, Inc. contributed to driving the marketing and events strategy that positioned the company as a leader in its field.
In addition to her professional achievements, Wendi's multifaceted career also included being a Jazzercise Instructor & Franchise Owner, highlighting her dedication to wellness and community engagement. Her diverse skill set allows her to incorporate aspects of health and well-being into her events, fostering an atmosphere of holistic engagement for attendees.
Conclusion
Wendi Freeman is more than just an event planner; she is a catalyst for change, utilizing her extensive knowledge and empathy to curate experiences that enrich lives and empower individuals. Through a blend of creativity, strategic thinking, and a deep understanding of audience engagement, Wendi continues to elevate the standard of event planning, creating unique avenues for personal and communal growth. With her expertise, she is well-positioned to continue making a significant impact in the world of events.
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