Waheed Warden (MBA, CMgr MCMI)

Waheed Warden (MBA, CMgr MCMI) is an accomplished marketing professional and leader based in St Albans, England, United Kingdom.1 He currently holds the position of EMEIA ABM and DBM Lead at Fujitsu2, where he is responsible for Account-Based Marketing (ABM) and Digital Business Marketing (DBM) across Europe, Middle East, India, and Africa.

Professional Background

Waheed is an award-winning, Chartered IT Marketing professional with over 20 years of experience in delivering business results.1 He is known for his customer-first mindset and his ability to partner effectively with sales teams. His approach to marketing is characterized by ambition, continuous learning, and innovation.

Education and Certifications

Waheed has invested significantly in his professional development:

• He completed an Executive MBA from Henley Business School in 2022, a two-year program that he describes as hard work but extremely rewarding.3
• He holds the designation of Certified Member (CM) from the Chartered Institute of Marketing (CIM).1
• Waheed is a Certified Manager (CMgr) from the Chartered Management Institute.1
• He has completed Army Leadership Training at the Royal Military Academy Sandhurst.1
• Waheed also holds an ITSMA Account Based Marketing certification.1

Skills and Expertise

Waheed's expertise spans several areas of marketing:

• Account-Based Marketing (ABM): He leads ABM initiatives for Fujitsu in the EMEIA region.2
• Digital Business Marketing (DBM): His role at Fujitsu also encompasses DBM strategies.2
• Digital Marketing: Waheed has written about various aspects of digital marketing, including the concept of "digital humans" and the importance of digital talent.456
• Public Speaking: He is noted as a public speaker in his professional profile.1
• Innovation: Waheed describes himself as a "serial innovator" and emphasizes curiosity in his approach to work.1

Professional Philosophy

Waheed appears to be passionate about the intersection of technology and marketing. He has written about topics such as using hands as digital interfaces and the importance of digital talent in organizations.45 His professional description emphasizes a commitment to continuous learning and innovation, coupled with a focus on kindness and customer-centricity.1

Waheed Warden joined the professional networking platform Guild on September 24, 20192, indicating his engagement with professional communities beyond traditional social media platforms.