Volkan Budak

Volkan Budak is a seasoned professional in the FMCG industry, spearheading digital marketing strategies, transformations, and innovations within PepsiCo Turkey.

With a rich background in marketing and communication, Budak has played pivotal roles in establishing and leading digital marketing divisions and in-house creative agencies, showcasing his expertise in driving digital and marketing transformations.

His educational journey includes a Diploma in Marketing Communications from London College of International Business Studies, an MA in Marketing Communications from Marmara University, and a BA in Translation and Interpretation from Istanbul University.

Throughout his career, Budak has held various key positions at PepsiCo, including Marketing Manager for Digital Strategy, Transformation & Innovation, Digital Marketing & PEP Creative Studio Manager, Digital Marketing Manager, and Brand PR & Communications Manager.

Prior to his tenure at PepsiCo, Budak gained valuable experience as a Strategic Account Director at Zarakol, a Strategic Account Manager at IDEA PR, and a Marketing Communications Specialist at DemirDöküm A.Ş.