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Vito Antoci
Executive Vice President Erewhon
Vito Antoci is the Executive Vice President at Erewhon, a high-end grocery chain based in Los Angeles known for its focus on natural foods and wellness products. He has been in this role since January 2022, following a previous position as Vice President of Brand Development at Erewhon from December 2017 to January 2022.12
Antoci has a strong background in the supermarket industry, with expertise in natural foods, management, and brand development. He graduated from the University of Southern California in 1989.13 Under his leadership, Erewhon has become a notable destination for luxury grocery shopping, integrating celebrity collaborations and influencer marketing into its brand strategy. This includes popular products like high-priced smoothies that have gained significant attention on social media platforms.23
His approach emphasizes creating a unique shopping experience that transforms ordinary grocery shopping into a luxury event, making Erewhon a sought-after location for both consumers and brands alike.23
