Vitalii Koval

Vitalii Koval is a Growth Product Manager in the mobile tech industry, specializing in customer engagement and retention in the B2C sector. He excels in using data and qualitative research to identify and address barriers to product adoption, focusing on growth strategy, lifecycle messaging, and experimentation design.

With a background in Computer Science from National Aviation University, Vitalii has a track record of success in launching initiatives that drive user adoption. Notably, he spearheaded an affiliate product at a tech & entertainment company, bringing in 15 million active users within two years with a positive Return on Marketing Investment (ROMI). Currently, he is involved in a project aimed at altering user behavior in using mobile apps while driving on toll roads in the US.

His professional journey includes roles such as Growth Product Manager at Uproad, Growth Consultant at ScrumLaunch, Product Marketing Manager at Nimses Inc., and Affiliate Product Owner - Growth at MEGOGO.NET. Vitalii's diverse experience equips him with a comprehensive skill set in product management and marketing strategies, making him a valuable asset in the tech industry.