National Institute of Technology, Tiruchirappalli

Hindustan University

CRM Business Analyst at Great Eastern Life

Senior Consultant

Over 5 years, Major KINAXIS Rapid Response implementations for multiple business divisions. End to End project life cycle management to ensure smooth implementation & necessary business customizations in the final solution.
Worked for the reporting functionality which covers all the functional in SCM (Demand Planning, Supply Planning, Demand Supply Balancing, Inventory Management) and also involved on the technical aspects of rapid response like Dashboards, Workbooks as reports with crosstab functionality, Dynamic Bucketing, Automations and Scheduled Tasks 
Active participant of all stage of the SDLC, Requirements gathering, High level solution design, Detailed technical design, testing, deployment and post-production support.
Involved in administrator activities like Data Model changes, Data source mapping and monitoring the automation tasks. 
Strong knowledge and understanding of Demand Planning, Supply Planning, Inventory management   process and Supplier Relationship Management
Experience in Functional specs, requirement gathering , test plan, test case and user guide documents.

Aline Consulting Oy

Worked on flagship project - creating “SVC” (Single view of customer”) for GE, this is to be used for campaign management and CRM. SVC is in the direction of pulling in all the data  from all the source systems and creating a single view of customers -with all the associated policy information attached with them. This will tremendously increase the effectiveness of all the departments for better customer management.
Working on the EDGE- The CRM project for GE. The system is to provide superior customer experiences for all existing and new customers by capturing all customer interactions and providing a single view of customers for customer support, marketing, ops and to the Distribution representatives. And more than 3000 users will be using this system for sales, support and customer service in managing over million customers of  GE.

Great Eastern Life

CRM Business Analyst

Design the in-house CRM system for Pentasoft. Worked on requirements, new features, developing blueprint/wire-frames, assisted in the development and testing of the product.

Pentasoft.

Analyst

Navagate provides Enterprise Software and Services for the Financial Services and Insurance Industry. We focus on providing a robust Sales Process Optimization Java platform, complemented with in rich sales-focused tools and wealth management products tailored to companies' key business needs, in a rapid and cost effective fashion. 

Agility™- Product Management:	
-Gathered client inputs with interviews and questionnaire and come out the recommendations for the new features.
-Analyzed and researched the competitor products and suggested inputs for new features.
-Prepared mock ups and prototype for the new features and provided demo. 
-Documentation of new features and worked till deployment and testing of the new features in the product.
Agility™- Services:	
-Successful end to end full implementations with Mutual Of Omaha and HSBC Singapore Insurance.
-Data mapping – from the clients existing systems values and mapped with our product.
-Involved from the inception phase till product deployment and delivery.

Vinoth Amirthalingam