Vikram Adige

Vikram Adige is a seasoned professional with a rich background in building businesses and platforms, leading programs and transformations, and focusing on customer experience. With 11 years of experience in IT and transformation consulting at a big 4 firm in the US, he further honed his skills by earning an MBA from INSEAD and dedicating 14 years to digital commerce and customer engagement, where he reported directly to the CEO.

During his career, Vikram has excelled in various areas including strategic program management, business development, and product/platform management. His expertise spans across industries such as Retail, Telecom/Media, BFSI/payments, Health, Travel/Hospitality, Automotive, and Fuel/energy, making him a versatile leader ready to tackle diverse challenges.

In his most recent role as SVP Head of Business Development & Customer Experience at Jio Platforms, he played a pivotal role in spearheading the growth and success of New Commerce initiatives within India's largest digital services conglomerate. Notable achievements include the significant growth in customer base, increased penetration in tier2/3 markets, and substantial year-over-year growth in digital orders.

Prior to his role at Jio, Vikram co-founded and nurtured the India operations of AIMIA, a global leader in data-driven marketing managed services, as well as managed the India operations of Welcome-Realtime, focusing on point-of-sale marketing solutions. His contributions to advancing customer engagement strategies in India have been widely recognized, especially in the realms of loyalty programs and analytics.

With a background in Physics and Computer Science, Vikram's early career included roles at renowned companies like Capgemini, Ernst & Young, US Robotics, and Lear Corporation. His commitment to personal growth and education is evident through his diverse educational background that includes an MBA from INSEAD and a BSc/BA in Physics/Computer Science from Gettysburg College.

Beyond his professional endeavors, Vikram Adige is known for his active and healthy lifestyle, as well as his passions for leveraging technology for good causes, sustainability, and promoting social equity. Holding both a US passport and an OCI from India, Vikram is a global citizen with a broad perspective on business and societal issues.