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Vijaya Prasad
Digital Experience Specialist
Vijaya Prasad is a seasoned professional with a wealth of experience in creating audience-focused digital experiences across various industries such as media and entertainment, consumer products, and financial services. With a strong background in organizations like City National Bank, Viking Cruises, ICANN, Mattel, Inc., Kaiser Permanente, and CBS Interactive, Vijaya has honed the skill of tailoring content to engage specific target audiences.
Vijaya Prasad's educational background includes a Certificate in Product Management from General Assembly, a Bachelor of Arts in International Affairs with Writing and Rhetoric from James Madison University, and a Master's degree in Magazine, Newspaper, and Online Journalism from the S.I. Newhouse School of Public Communications at Syracuse University. This diverse academic foundation contributed to Vijaya's ability to excel in various communication and content creation roles.
Having held positions such as Web Optimization Specialist, Digital Producer, Web Content Coordinator, and Editorial Coordinator, Vijaya Prasad has showcased a talent for optimizing digital content to enhance user experience and drive engagement. Vijaya's career journey has spanned reputable organizations across the United States, reflecting a passion for leveraging digital platforms to connect with audiences effectively.
With a history of roles in top-tier companies like Walt Disney Direct-to-Consumer & International, Discovery Inc, and Walt Disney Television, Vijaya Prasad has built a robust skill set in crafting compelling digital narratives and ensuring brand messaging resonates with consumers. Through roles as an Editor, Proofreader, and Communications Execution Specialist, Vijaya has demonstrated versatility and proficiency in content strategy and execution.
Vijaya Prasad's expertise in digital content creation, web optimization, and audience engagement shines through a career marked by a dedication to delivering impactful digital experiences. With a blend of academic knowledge and practical experience, Vijaya's professional journey underscores a commitment to excellence in digital storytelling and content management.