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Vicky Peppa
International Marketing Consultant,Founder at A bit Of Greece
Professional Background
Vicky Peppa is a seasoned professional with a wealth of experience in the fields of marketing, business strategy, and export consultancy. As the founder of "A bit Of Greece," Vicky has successfully carved a niche for herself in the business landscape, bringing fresh perspectives to the promotion of Greek culture and products. Her previous roles with leading organizations, such as L'Oréal and PepsiCo, underline her extensive qualifications and achievements in international marketing and product management.
Throughout her career, Vicky has held numerous positions that showcase her versatility and expertise in marketing and business development. She served as an International Marketing and Export Consultant, utilizing her deep understanding of market dynamics to help businesses expand their reach globally. Her leadership abilities were further demonstrated during her tenure as MARKETING-PR MANAGER at Gap Inc./Marinopoulos SA, where she implemented innovative marketing strategies that contributed significantly to brand visibility and consumer engagement.
Vicky's journey in the marketing world took a significant leap forward when she became the HEAD OF MARKETING DEPARTMENT for LANCOME at L'Oréal. Here, she played a critical role in crafting marketing campaigns that resonated with consumers and propelled brand growth. Her experience at L'Oréal also includes her position as SENIOR PRODUCT MANAGER for LANCOME and as HEAD OF MARKETING for KIEHL'S, where she led impactful initiatives that positioned these brands as leaders in the competitive beauty market.
Before her illustrious career at L'Oréal, Vicky contributed to the success of Korres Natural Products as EXPORT MANAGER, where she was instrumental in expanding their international market presence. Her early career at PepsiCo - Frito Lay, where she held multiple roles such as BRAND MANAGER and CATEGORY DEVELOPMENT ANALYST (Trade Marketing), laid the foundation for her analytical and strategic skills in understanding consumer behaviors and market trends.
In addition to her professional accomplishments, Vicky also has a passion for education, having served as a tutor at both the University of Piraeus and Omiros Private Studies. This experience demonstrates her commitment to nurturing future generations and sharing her knowledge in business management and mathematics.
Education and Achievements
Vicky Peppa's educational background is as impressive as her professional history. She earned her Master of Business Administration (MBA) with a focus on Business, Management, and Marketing from the prestigious University of Piraeus. This advanced degree equipped her with the necessary theoretical and practical insights to excel in the fast-paced world of business.
Prior to her MBA, Vicky studied Mathematics at the Aristotelian University of Thessaloniki, establishing a strong analytical foundation that has undoubtedly benefitted her throughout her career in marketing and business consultancy. Her mathematical skills have allowed her to approach market analysis and strategic planning with precision and foresight, essential for driving successful marketing campaigns and achieving organizational goals.
Vicky’s educational and professional achievements reflect her dedication and drive to succeed in her field. Her career trajectory showcases her success in navigating diverse industries and adapting to the evolving landscape of marketing and business management.
Notable Achievements
- Founder of A bit Of Greece: Vicky’s entrepreneurial venture showcases her innovative spirit and commitment to promoting Greek culture and products on a global scale.
- Leadership at L'Oréal: As HEAD OF MARKETING for LANCOME, Vicky developed strategies that significantly enhanced brand recognition and consumer loyalty, contributing to high revenue growth for the organization.
- Role at Korres Natural Products: As EXPORT MANAGER, she was pivotal in increasing the brand's visibility and market share, focusing on sustainable and natural product offerings.
- Impact at PepsiCo: Vicky's tenure at PepsiCo - Frito Lay involved various roles where she contributed to product positioning and trade marketing strategy, enhancing the brand's market presence and consumer engagement.
- Educational Contributions: Vicky's experience as a tutor reflects her dedication to sharing her knowledge and expertise, inspiring students in the fields of business and management.
Vicky Peppa exemplifies the integration of education, practical experience, and innovative thinking in the business domain. Her journey illustrates a commitment to excellence and continuous growth, making her a respected figure in marketing and business consultancy.
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