Bba Vicki Waschkowski

Vicki Waschkowski, BBA, CM, is an accomplished marketer with a diverse background encompassing agency leadership, corporate strategy, and educational roles. With a focus on driving customer engagement through digital innovation, integrated campaign planning, social media, and CRM, Vicki has a proven track record of delivering tangible business growth. Her expertise includes cross-channel integrated marketing campaigns, consumer loyalty programs, e-commerce, social media strategies, customer journey mapping, RFPs, and brand building. She excels in helping businesses transition to the digital realm and creating impactful marketing strategies. Vicki also shares her knowledge through teaching and speaking engagements, covering topics such as digital marketing, advertising development, and integrated marketing.