Vedran Jelaca is a passionate entrepreneur, dedicated to creating value through education, mentoring, and technology innovations. With a broad range of experience in education, marketing, behavior research, computer vision, and AI, he has co-founded several successful businesses. Jelaca is the Co-Founder of Smartup Valley, an education ecosystem that accelerates learning for essential business and entrepreneurship skills, enables students to build, and grow their own businesses. Moreover, he is the founder of UpFind.me, aimed at transforming humanity through personal growth education, and Shopnosis and Shopper Vision, two high-tech startups facilitating shopper behavior analytics. Additionally, Jelaca co-founded Protech Ltd., served as CEO for Tehnomobil-Protech and co-CEO at EyeSee Increase Marketing Impact. Jelaca studied MSc. Electrical and Computer Engineering at the University of Novi Sad, completed a course from Vlerick Business School and earned his Doctor of Engineering in Computer Science at Ghent University.