Vaughn Peterson

Vaughn Peterson is the Founder and CEO of Cambeo, a SaaS company he established in April 2011.12 With over 13 years of experience in this role, Peterson has led Cambeo to become a software solutions company focused on increasing employee engagement, productivity, and profitability for retailers.12

Professional Background

Peterson has an extensive career in business operations, particularly in tech companies across North America and Asia Pacific. His experience spans various stages of company growth, from startups to mature organizations.2 Prior to founding Cambeo, Peterson held several executive positions:

• Executive Vice President of Sales and Alliances at NexTalk (2008-2011)2
• Multiple roles at Attensity (2001-2008), including VP of People, VP of Attensity Government Systems, and VP of Business Development2
• Founder and Principal of The DELOC Group (1997-1999)2
• Vice President of Human Resources at NTI (US HQ for Nortel) (1992-1994)2

Education and Expertise

Peterson holds a Master's Degree in Organizational Behavior and a Bachelor's Degree in Psychology from Brigham Young University. This educational background, combined with his professional experience, has shaped his expertise in:

• People strategy
• Business operations
• Leadership development
• Employee engagement
• Organizational effectiveness

Cambeo's Focus

Under Peterson's leadership, Cambeo has developed a SaaS employee productivity platform designed to measure and increase employee performance that influences financial impact for retailers.1 The company's tools help track store and employee performance, manage tasks, and offer learning libraries, among other features.1

Peterson's vision for Cambeo is to be the go-to solution for retailers' human capital needs, emphasizing the importance of culture and people in driving profits.1