Vasiliy Bolshakov

Vasiliy Bolshakov is a highly driven and dynamic business leader with over 15 years of experience in marketing and ecommerce across various industries such as retail, finance, and telecom.

He is an omnichannel data-driven manager known for his successes in marketing and retail communication, with a passion for collaborating with diverse teams from creative, technology, sales, and finance.

Vasiliy's specialties include marketing strategy and communications, eCommerce management, product positioning and branding, integrated campaigns (ATL/Digital/BTL), sponsorship brand integrations and events, trade marketing, brand management, and marketing management.

He pursued his Executive MBA at Kellogg-WHU and holds a Bachelor's degree in Economics and Sociology from Novosibirsk State University.

With a rich professional background, Vasiliy has held key positions such as Marketing Director at MVideo-Eldorado, Marketing Director at Leto Bank, Marketing Communication Director at VTB24, Brand Director and Group Head at MTS Group, and Advertising Director at S7 Airlines.