Vanessa Yanez

Vanessa Yanez

Vanessa Yanez is an accomplished communications leader who currently serves as the Senior Vice President, Public Information Officer, and Head of External Communications at the Federal Reserve Bank of San Francisco.1 She has over 20 years of experience in global communications, marketing, and brand activation, working for companies like HP and Visa.1

Professional Experience

• GVP External Communications, Public Information Officer Federal Reserve Bank of San Francisco (August 2023 - Present)1
• Vice President, Public Information Officer, External Communications Federal Reserve Bank of San Francisco (February 2023 - August 2023)1
• Vice President, External Communications Federal Reserve Bank of San Francisco (April 2022 - February 2023)1
• Global Head of Brand Activation HP (May 2021 - April 2022)1
• VP- Global Head of Print Communications HP (February 2017 - May 2021)1
• SVP & Senior Partner –Americas & SF Technology Practice / Key Account CRM - Visa FleishmanHillard (December 2013 - March 2016)1

Awards and Recognition

• Silver Award in Technology by Campaign Asia for the "Big Little Heroes Asia" campaign1
• Silicon Valley Women of Influence by Silicon Valley Business Journal1
• Gold Winner in Live Events - Brand Experience Event by Golden Bridge Awards for the "Power of Print" campaign1
• Shortlisted for multiple In2 Sabre Awards in categories like Content, Branding and Identity, Best Use of Innovative Channels1

Education

• Bachelor's Degree from San Francisco State University1

Vanessa Yanez is a highly accomplished communications professional with a track record of success in leading global communications strategies for major brands. Her current role at the Federal Reserve Bank of San Francisco leverages her extensive experience in external communications and public information.