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Utibe Mbagwu
Content Marketing at Glossier + Into the Gloss
Utibe Mbagwu is a social media strategist, writer, and content producer with extensive experience in the beauty and lifestyle industry. She has worked for several prominent companies, including Glossier and Instagram.3
Career Highlights
Glossier:: Utibe started her career at Glossier as an intern for Into The Gloss, the company's editorial arm. She impressed the team and eventually secured a full-time position, working on social media across both Into The Gloss and Glossier.1
Instagram:: Currently, Utibe works at Instagram as a Social Editor for Creators.35
Ghia:: She has also been associated with Ghia, a company that creates innovative drinking experiences.34
Background and Education
- Utibe grew up in Southern California with Nigerian parents.1
- She majored in Media and Communications at New York University.13
- Her exposure to Tumblr during her youth played a significant role in shaping her career interests and aspirations.1
Expertise and Contributions
Utibe is known for her expertise in:
- Social media strategy
- Content production
- Writing
She has participated in industry events, including speaking on panels about mental health awareness in the fashion industry.2
Personal Interests
Utibe has shown a keen interest in beauty, fashion, and self-care. She has shared insights about her personal beauty routine, including favorite products and hair care techniques.1