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Upasna Gaba
Group Head - Social Media at Isobar India
Upasna Gaba is a professional in the digital advertising and social media industry. She currently holds the position of Associate Director - Social at Isobar India, a role she took on in June 2022.1 Upasna has a background in copywriting and has won several prestigious awards in the advertising industry, including Cannes Lions, Spikes Asia, Kyoorius, and Mad Stars.35
Prior to her current role, Upasna worked at other notable agencies such as Dentsu Creative and DDB Mudra.3 She has experience in various aspects of digital marketing, including social media strategy and content creation. Upasna has also been involved in creative projects, such as developing isobot, described as the world's first virtual assistant for taking briefs anytime, anywhere.2
Upasna is active on social media platforms, sharing insights and updates about her work in the advertising industry.45 Her expertise spans across digital advertising, copywriting, and social media management, making her a notable figure in the Indian advertising landscape.