Uday Sinha

Uday Sinha is a senior executive with a rich background of over 26 years in leading international businesses within the B2C, B2B, ecommerce, and direct-to-consumer sectors across the CPG industry. He has held significant roles at renowned companies such as Asian Paints, PepsiCo, and Suntory, showcasing a knack for developing growth strategies and turning around mature businesses in high-growth environments. Having managed businesses with revenues up to $1.5B in regions spanning Asia Pacific, Africa (including Nigeria, South Africa, Morocco, and Egypt), Uday has effectively led multicultural teams and orchestrated enterprise-wide strategies. His expertise includes startups, operational revitalization, market expansion, commercial growth, and new business establishment, rendering him a recognized change agent in the realm of business transformation and growth acceleration. Uday is passionate about team development, advocating for collaborative, customer-oriented cultures, and has been noted for his trust, empathy, and adept stakeholder management skills with major partners like Suntory, Pepsi, and Unilever. He embodies a leadership style defined by Honesty, Authenticity, Integrity, and Love (HAIL) and instills a culture emphasizing that 'failure is an option, fear is not.' His skills encompass strategic planning and execution, sustainable P&L algorithms, business transformation, multi-country exposure across various continents, general management expertise, familiarity with FMCG/CPG/Food and Beverage sectors, senior management acumen as a board member, culture-building prowess, and a holistic capability journey covering sales, marketing, supply chain, insights, innovation, revenue management, and go-to-market methodologies.