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Tyler Tringas
General Partner at Earnest Capital
Tyler Tringas is a General Partner at Earnest Capital, a firm he co-founded that focuses on providing funding to early-stage companies, primarily in the B2B SaaS sector. Earnest Capital is known for its innovative financing structure called the Shared Earnings Agreement (SEAL), which is designed to support bootstrapped entrepreneurs by allowing them to retain more control over their businesses compared to traditional venture capital funding.124
Background and Career
Tringas has a diverse background in entrepreneurship and investment. He initially entered the startup world with a company called SolarList, which he co-founded in 2011 to connect solar customers with installers. After this venture, he transitioned to freelancing as a Shopify developer, which led to the creation of his successful SaaS product, Storemapper. He grew Storemapper into a profitable business, eventually selling it in 2017.123
Before founding Earnest Capital, Tringas worked as a clean-tech analyst and held various roles in the renewable energy sector, including a position at Bloomberg New Energy Finance, where he focused on project economics for renewable energy technologies.3 His experiences with both successful and unsuccessful startups informed his approach to funding, emphasizing the importance of profitability and sustainability in business models.14
Current Role
At Earnest Capital, Tringas leads investments aimed at helping founders grow their businesses without the pressure of traditional venture capital expectations. The firm has raised over $3.1 million and has invested in numerous companies, focusing on those that can achieve sustainable growth without relying on high-risk funding models.124 Tringas's vision is to redefine entrepreneurship by promoting a model that prioritizes profitability and long-term success over rapid growth at all costs.45
Currently, he operates remotely, splitting his time between locations such as Rio de Janeiro and Mexico City, and continues to advocate for a new approach to startup funding that aligns more closely with the realities of modern entrepreneurship.23
Highlights
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