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Tushar Gupta
Sr Director - Media at Dentsu Webchutney
Professional Background
Tushar Gupta is a distinguished professional in the fields of media, marketing, and business management, boasting an extensive career that spans over a decade. Currently serving as the Senior Director of Media at Dentsu Webchutney, Tushar has developed a wealth of expertise in digital marketing strategies, media planning, advertising, and brand management. His strategic vision and leadership abilities have been integral to the success of various high-profile campaigns, making significant contributions to the company's reputation as a forward-thinking digital agency.
Prior to his current role, Tushar held several senior positions within top-tier organizations. As Business Group Head at mPlatform (GroupM), he played a pivotal role in driving business growth through innovative digital marketing solutions and data-driven strategies. His adeptness in managing large teams and projects helped elevate the company’s standing in the competitive digital landscape.
Before his tenure at GroupM, Tushar was the Business Group Head at Madhouse, where he was responsible for leading the company’s operations in mobile advertising and marketing. His leadership and strategic insights were key components in broadening the company's market reach and increasing client satisfaction.
Tushar began his career as a Sales Manager at Clickzoot, part of the Antfarm Business Incubator Pvt Ltd, where he focused on web and mobile sales strategies. His strong performance and client relationships propelled him to take on more significant challenges in the digital space.
Throughout his career, Tushar has accumulated a diverse skill set, enhancing his expertise in media and communication. Working with reputable brands like Tyroo Technologies, American Express, and Charu Merchandising Pvt Ltd, he has shown proficiency in diverse functions, from sales and marketing to public relations and media management. His versatility and ability to adapt to various roles have played a crucial role in his career progression.
Education and Achievements
Tushar Gupta’s educational background reflects his commitment to excellence and his passion for media and business management. He holds a Master of Business Administration (M.B.A.) degree with a specialization in Finance and Marketing from the prestigious Jawaharlal Nehru University (JNU), where he honed his skills in financial analysis, market strategies, and resource management. This advanced education provided him with a solid foundation for his future endeavors in business leadership and marketing execution.
Before completing his M.B.A., Tushar earned a Bachelor of Journalism & Mass Communication from the Jagannath Institute of Management Sciences. Here, he specialized in various fields including arts, entertainment, digital media, event management, acting, direction, and media management. This bachelor's degree enabled him to understand the nuances of communication and brand storytelling, which he effectively employs in his marketing strategies today.
In addition to his undergraduate studies, Tushar pursued a Graduate Diploma in Journalism focused on Broadcast Journalism at the same institute, further solidifying his expertise in media communication and broadcasting.
Tushar also holds a Bachelor of Commerce (B.Com.) degree in Accounting and Business Management from the University of Delhi, which significantly contributed to his financial acumen and overall business understanding. Additionally, his education in Commerce from Ramjas Public School laid the groundwork for his analytical skills and understanding of the economic landscapes that shape marketing and media decisions.
Achievements
Throughout his illustrious career, Tushar has received recognition for his innovative approaches to digital marketing and strategic media management. His role in bringing effective campaign strategies to light has not only benefited the organizations he has worked with but has also contributed to the broader industry’s development in digital marketing practices.
Tushar’s leadership style emphasizes collaboration and creativity, which has inspired his teams to excel in delivering high-quality work consistently. His contributions to important marketing projects have often resulted in increases in market share and enhanced customer engagement for the brands he represents.
His diverse experiences across various sectors of the media and business landscapes have equipped him with a unique perspective, allowing him to lead teams effectively while facilitating innovative solutions that resonate with clients and consumers alike. Tushar’s ability to stay ahead of market trends and adapt his strategies accordingly speaks volumes about his expertise in the field.
Tushar Gupta continues to make impactful contributions to the media and marketing industries, driving forward-thinking initiatives and mentoring future leaders in the fields of business and communication.