Tuomo Laine

Tuomo Laine is a prominent entrepreneur and the CEO and co-founder of Twice Commerce, formerly known as Rentle, which is a platform dedicated to circular commerce. His work focuses on promoting sustainability and reducing waste through innovative business models that empower merchants to shift from ownership to access-based models. This approach aligns with his commitment to using entrepreneurship as a means for social and environmental change, which is reflected in his role as an Unreasonable Fellow.124

Laine graduated with a Master of Science from Aalto University in Helsinki, where he studied Information Networks. His educational background equips him with a unique perspective on integrating technology, design, and business to address societal challenges, particularly in the context of the circular economy.14

As part of the Unreasonable Fellowship, Laine is involved in initiatives that seek to repurpose capitalism to drive sustainability and tackle pressing global challenges. He believes in evolving capitalism to better align with contemporary needs, emphasizing the importance of circularity and sustainability in business practices.134

In addition to his entrepreneurial pursuits, Laine occasionally lectures at Aalto University, sharing his insights on venture building and sustainable business practices.56