Tsvetina Chankova

Tsvetina Chankova is the Innovation Director at Pollen8, a consultancy focused on helping organizations achieve sustainability through innovative practices. She has been with Pollen8 since December 2018 and plays a pivotal role in driving the company's Net Zero innovation program, which aims to assist businesses in meeting their sustainability targets by fostering innovation across various levels of the organization.12

Chankova emphasizes that achieving sustainability requires a structured approach to innovation. She advocates for embedding sustainability into the core operations of organizations rather than treating it as a separate initiative. This includes empowering employees to contribute ideas and solutions, thereby fostering a culture of collective responsibility towards sustainability.24 Her insights highlight the importance of creating a sustainable innovation portfolio, which allows companies to manage their sustainability initiatives effectively by evaluating risks and rewards associated with different ideas.1

Before her tenure at Pollen8, Chankova held positions at The Carbon Trust and PwC, where she focused on strategy and innovation consulting. Her background equips her with a robust understanding of the challenges organizations face in integrating sustainability into their business models.36

Chankova's work reflects a commitment to not only advancing corporate sustainability goals but also engaging employees at all levels to ensure that these objectives are met collaboratively and effectively.25