Trina Chan

Trina Chan is a notable figure in the fields of retail and partnerships, currently serving as the VP of Retail & Partnerships at the Museum of Ice Cream. She has a diverse background that combines experience in brand strategy, operations, and psychotherapy.

Professional Background

• Museum of Ice Cream (MoIC): Trina was part of the founding team and held the position of Head of Retail, Partnerships & Business Development from July 2017 to April 2020. During her tenure, she played a crucial role in establishing the brand's retail presence and developing strategic partnerships that contributed to its growth.
• CASETiFY: Currently, she is the VP of Brand Strategy & Operations at CASETiFY, a position she has held since July 2023. Here, she focuses on enhancing brand visibility and operational efficiency.
• Previous Experience: Trina has also worked at Sephora as a Merchandising Operations Manager and has held several internships with luxury fashion brands including Christian Dior and Balenciaga. Her early career laid a strong foundation in retail operations and merchandising.

Education

Trina holds a Bachelor of Business Administration in Design and Management from the Parsons School of Design, which she completed in 2014. This educational background supports her expertise in merging creative design with strategic business practices.

Personal Insights

Beyond her corporate roles, Trina Chan has a passion for community engagement and mental health awareness. She has expressed a commitment to using her platform to foster discussions around mental health, drawing on her experiences and insights gained from working with diverse populations.

Trina's multifaceted career reflects her ability to blend creativity with strategic thinking, making her a valuable asset in the retail industry. Her LinkedIn profile can be found under the username trinachan for more detailed insights into her professional journey .1