Tricia Patterson

Tricia Patterson is currently the Senior Marketing Manager for Audience Experience at Gap, based in Oakland, California. She is recognized as a strategic marketer with a strong focus on culture, equity, innovation, and collaboration. Her experience includes various roles at Gap and previous positions at The Art Institute of Chicago, where she served as Assistant Director of Audience Development and Marketing Coordinator.12

In her current role, she is responsible for enhancing audience engagement and marketing strategies within the company, showcasing her expertise in mobile marketing and audience experience.3