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Tricia Gallagher
Head of Marketing & Pursuits at KPMG
Tricia Gallagher is the Chief Marketing Officer at KPMG Ireland, with over 17 years of experience in marketing, communications, and business development.12 She joined KPMG as Head of Marketing and Pursuits in 2017, taking a leading role in developing strategies to deliver sustainable and profitable growth for the firm.23
Prior to her role at KPMG, Tricia had her own Marketing and PR agency called 'Storm PM' and held senior management positions at PwC and Maples.2 Her career highlights include:
- Head of Marketing and Business Development at Maples and Calder (2016-2017)1
- Marketing and Business Development Manager at PwC (2010-2016)1
- Managing Director at STORM PM (2007-2010)1
Tricia's educational background includes:
- Professional Diploma in Digital Marketing from the Digital Marketing Institute (2014)1
- Executive Education in Strategy for Value Creation and Sustainability Leadership from London Business School (2019-2020)1
- BA (Hons) in Business Studies with Accounting from the University of Ulster Magee (1999-2004)1
She is known for her expertise in strategic planning, brand promotion, large-scale pursuits management, and innovation in marketing processes.1 Tricia is also a keen advocate of the 20×20 campaign, where KPMG is a lead sponsor.2
