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Tricia Binder
Co-Founder and President at Muros
Tricia Binder is the Co-Founder and President of Muros, a global art activation agency that connects artists with brands to create unique spaces, experiences, and outdoor campaigns.14 With over 15 years of experience in marketing management, digital strategies, and social media campaign development, Binder has established herself as a leader in the creative marketing industry.2
Professional Background
Before co-founding Muros, Tricia Binder held several notable positions:
- Senior Director of Consumer Marketing at Nordstrom Trunk Club
- Senior Director of Partner Management at Code31
Education
Binder's educational background includes:
- Bachelor of Business Administration in Marketing from UW-Oshkosh
- Attended a Master Class program
Muros
As the Co-Founder and President of Muros, Binder leads a company that focuses on:
- Bringing together local mural artists with brands and businesses
- Creating unique spaces and experiences
- Developing outdoor campaigns
- Pushing boundaries and creating impact through artistic expression14
Recognition
Tricia Binder has been recognized in the industry for her innovative approach to marketing and public art. She has been featured as an Industry Innovator by BizBash3 and has participated in discussions about diversity and innovation in public art engagement.5
Through her work at Muros, Binder aims to engage people with public art, creating meaningful connections between brands, artists, and audiences.5
