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    Trevor Johnson

    Founder - Director

    Trevor Johnson is the founder and director of Luxury Rally Club, a top experiential company in the luxury automotive space.12 He is a former professional hockey player from Canada who transitioned into organizing high-end events for car enthusiasts.1 Johnson's career path included organizing private hockey games for Justin Bieber and working as a brand ambassador for a luxury travel company before co-founding Luxury Rally Club with Craig Ekberg in 2019.1

    At Luxury Rally Club, Johnson creates exclusive driving events for wealthy car collectors, entrepreneurs, industry leaders, royalty, and celebrities.2 These events combine luxury experiences with automotive passion, featuring elements such as:

    • Gourmet dining at prestigious restaurants like The French Laundry
    • Scenic drives through picturesque locations
    • Exclusive access to car collections and automotive personalities
    • Partnerships with luxury brands like RM Sotheby's, The Macallan, and Jet Edge

    Johnson is known for his ability to organize complex events with minimal staff, often described as "weddings on wheels".1 His events prioritize fun and camaraderie among participants, with an unofficial motto of "check your egos at the door, put your pedals to the floor".1

    Highlights

    Jul 20 · finance.yahoo.com
    Luxury Rally Club Taps Black Mountain Investment Group and Box ...
    Luxury Rally Club Taps Black Mountain Investment Group and Box ...
    Nov 10 · maxim.com
    Luxury Rally Club Creates Elite Driving Events For High-End Car ...

    Related Questions

    What inspired Trevor Johnson to transition from professional hockey to organizing luxury events?
    How did Trevor Johnson's role as a brand ambassador influence his career path?
    What are some of the most memorable events organized by Trevor Johnson and the Luxury Rally Club?
    How does Trevor Johnson manage to secure such exclusive venues and partners for LRC events?
    What makes Trevor Johnson's approach to event planning unique compared to other luxury event organizers?
    Trevor Johnson
    Trevor Johnson, photo 1
    Trevor Johnson, photo 2
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    Location

    United States