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Travin Singh
Founder & Chief Executive Officer, CRUST Group
Travin Singh is the Founder and Chief Executive Officer of CRUST Group, a Singapore-based food tech startup dedicated to reducing food waste by upcycling surplus ingredients into innovative beverages. He has been recognized for his efforts in sustainability and innovation within the food industry, particularly for his goal of reducing global food waste by 1% by 2030.123
Background and Education
Travin Singh, of Indian origin, has a diverse background that includes a brief stint in the Singaporean Navy and experience as a financial advisor specializing in corporate insurance. He pursued a part-time degree in business management from RMIT University in Australia while serving in the Navy. His upbringing instilled in him a strong sense of resourcefulness, as his family emphasized the importance of minimizing waste.34
CRUST Group
Founded in 2019, CRUST Group started as a homebrewing project aimed at creating beer from surplus bread. This initiative evolved into a broader mission to valorize food waste through two main brands: CRUST, which produces sustainable craft beers, and CROP, which focuses on health-oriented non-alcoholic beverages made from food scraps like fruit peels.23 Under Travin's leadership, CRUST has expanded its operations to Japan and aims to establish itself as a leading platform for upcycling food waste across Asia.4
Achievements and Vision
Travin Singh's work has earned him recognition as one of the top gastronomy game changers globally. He emphasizes collaboration with various stakeholders, including producers and consumers, to tackle the issue of food waste effectively. His vision extends beyond beverages; he aims to create a "Crust universe" that encompasses sustainable solutions across different sectors, including food and packaging.34
In summary, Travin Singh is a forward-thinking entrepreneur who leverages innovation in food technology to address critical sustainability challenges while fostering a collaborative approach to reduce global food waste.