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Tracy Troy
Brand and Customer Activator using Dimensional Marketing, Merchandise, Printing, Packaging and Digital Platforms
Tracy Troy is a highly experienced marketing and sales executive with a passion for creating innovative solutions for businesses. She graduated from Kalamazoo College with a Bachelor of Arts degree in Political Science and Government, with a concentration in Art and Design. Troy specializes in providing strategic and creative ideas that elevate customer experience, brand image, and profitability. She has a vast knowledge of global resources available to her through her alliance with Proforma that enables her to deliver timely and budget-conscious solutions.
Previously, Troy has worked as a Managing Partner at Waterfront Branded Solutions, Merchandising, Packaging, Events, and Sponsorships at Defense Mobile Corporation, Managing Partner at 335 Ventures, Managing Partner at Recyle4vets, National Sales Director at Actmedia Inc, and National Account Director at Valassis. Her experience in managing complex projects, building partnerships with clients, and working in fast-paced environments sets her apart.