Tracy O'Brien

Tracy O'Brien is a seasoned marketing leader with over 15 years of experience in end-to-end branding and marketing across various industries including health care, financial services, outdoor recreation, and heavy industrial sectors.

Tracy's career has been dedicated to building capabilities through a deep understanding of clients and customers, as well as developing high-performing teams through internal engagement. She excels in defining brand strategies that directly impact business outcomes.

Tracy O'Brien holds a Bachelor of Arts degree in Dance and Business Administration from Grand Valley State University, as well as a Master of Business Administration (MBA) with a focus on Marketing from Indiana University - Kelley School of Business.

Throughout her career, Tracy has held key roles in several organizations, including being the Principal at Tenmile Marketing, Chief Marketing Officer at TenTen Group, Strategy Director at Monigle, Chief Marketing Officer at Elmore Companies, Chief Marketing Officer at Turner Mining Group, Senior Product Marketing Manager at Vail Resorts, Brand Equity Marketing Manager at Vail Resorts, Senior Brand Strategist at Monigle, MBA Summer Associate - Consumer Marketing at Johnson & Johnson, Marketing & Public Relations Associate at GreenStone Farm Credit Services, and Marketing Assistant at KMG Prestige, Inc.