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Tracy Moeller
Freelance Graphic Designer interested in part-time or full-time work.
Professional Background
Tracy Moeller is a seasoned graphic designer with a strong foundation in both design principles and business strategy. After obtaining a Bachelor of Fine Arts (BFA) in Graphic Design from the prestigious Academy of Art University, Tracy honed her skills in marketing and buying through various roles at Williams-Sonoma, Inc., a leader in the home furnishings industry. Throughout her career, Tracy has demonstrated a remarkable talent for blending her creative abilities with a solid understanding of market trends and consumer needs, making her a valuable asset in any project she undertakes.
Tracy's early career at Williams-Sonoma saw her progress through several positions, where she developed expertise in catalog marketing and buying for renowned brands like Pottery Barn. Starting as a Sales Associate, she quickly moved up the ranks to become an Assistant Buyer and later an Associate Buyer, gaining hands-on experience that equipped her with a comprehensive grasp of the retail landscape. Her ability to work with merchandise, creatively design catalog layouts, and efficiently manage inventory reflects her commitment to excellence and strategic thinking.
Having experience in fast-paced environments has allowed Tracy to thrive under pressure, producing high-quality design work that meets tight deadlines. This versatility is a testament to her dedication and adaptability, qualities that appeal to both clients and employers alike.
Education and Achievements
Tracy's academic journey reflects her deep-rooted passion for design and business. At the Academy of Art University, she completed her BFA in Graphic Design, where she immersed herself in the world of visual communication, mastering various design tools and techniques essential for creating striking and effective designs.
In addition to her design education, Tracy also holds a Bachelor of Arts in Business Administration with a concentration in International Business from San Jose State University. This unique combination of design and business education sets her apart in the competitive landscape of graphic design, enabling her to approach projects from a multifaceted perspective.
Furthermore, Tracy has completed her General Education at Foothill College, laying the groundwork for her broad skill set. She continually seeks to enhance her knowledge and skills in design, which has led her to pursue freelance, part-time, or full-time opportunities where she can utilize her creative talents to the fullest.
Skills
Tracy is highly proficient in a vast array of design software and tools, including the Adobe Creative Suite—comprising InDesign, Illustrator, Photoshop, After Effects, and XD. Her proficiency in these tools allows her to create captivating visuals that resonate with audiences. In addition to her design capabilities, Tracy is skilled in using InVision for prototyping, and she is well-versed in the Google Suite and Microsoft Office, ensuring efficient project management and collaboration.
Her technical skills also include a working knowledge of HTML, which empowers her to design responsive websites that enhance user experience. With the ability to navigate the Mac OSX environment seamlessly, Tracy remains adaptable and ready to engage with clients and projects that require diverse technical skills.
Portfolio and Current Interests
To view Tracy's work and witness her design style, you can explore her online portfolio at Tracy Moeller's Portfolio. This digital showcase exhibits her dedication to creating stunning designs that are not only visually impressive but also strategically aligned with branding goals.
Currently, Tracy is actively seeking freelance, part-time, or full-time design opportunities where she can bring her passion for graphic design to life. Her goal is to partner with brands to develop innovative design solutions that elevate their brand presence, whether through web initiatives or printed materials. Her enthusiasm for design, combined with her proven track record in marketing, positions her to make a significant impact in her next role.
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