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Tracy Ballard
Residential Leasing Director at SF City Rents - 415.797.8296 - tracy@sfcityrents.com
Professional Background
Tracy Ballard is a seasoned leasing professional with a robust background in business administration and management. She has cultivated an impressive career in the rental industry, demonstrating her expertise in leasing management across various reputable organizations. Tracy's experience spans key roles, including her current position as the Leasing Director at SF City Rents and her previous roles where she honed her skills and industry knowledge.
At SF City Rents, Tracy Ballard oversees all leasing operations, leveraging her strategic approach to optimize rental unit occupancy and enhance tenant relationships. Her leadership ensures that the leasing team meets organizational goals while providing exceptional service to clients. Prior to her current role, Tracy served as the Leasing Director at Tower Rents, where she was instrumental in implementing innovative leasing strategies that significantly boosted rental income and tenant satisfaction.
Education and Achievements
Tracy earned her Bachelor of Business Administration (B.B.A.) degree with a focus on Business Administration and Management from the University of Alaska Anchorage. This strong educational foundation provided her with the essential skills required to navigate complex business environments and establish successful leasing management practices. Tracy's academic background compliments her hands-on experience in the industry, allowing her to apply theoretical concepts to real-world scenarios.
Tracy's career also includes roles in various capacities within leasing, such as her time as a Leasing Advisor at Bay Area Rental Advisors, where she provided valuable market insights and recommendations to clients. Additionally, as an Independent Leasing Consultant at ReLISTO, Tracy developed strong relationships with clients, showcasing her commitment to personalized service and professional integrity. Her early career as a Rental Agent at FirstApts laid the groundwork for her impressive trajectory in the field, where she learned the importance of customer service within the rental market.
Achievements
Throughout her career, Tracy has consistently achieved exceptional results, whether through improving occupancy rates or enhancing tenant satisfaction. She is well-respected among peers for her dedication to ensuring seamless leasing operations and her ability to communicate effectively with both tenants and property owners. Tracy's contributions have not only benefited the companies she has worked for but also have positively impacted the communities she serves. Her expertise in leasing management combined with her business acumen makes her a valuable asset to any organization in the real estate sector.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
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Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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