Toygun Yilmazer

Toygun Yilmazer is a seasoned brand strategist with a recent focus on AI & Creativity and Advertising for Good.

Having dedicated a significant portion of his career at TBWAuilding brand strategies and crafting communication campaigns for renowned brands like IKEA, McDonald's, Nissan, and Turkish Airlines, Toygun is a staunch advocate and implementer of the Disruption methodology.

He conducts workshops on strategy, innovation, and growth, leveraging his expertise and experience in the field.

As the leader of an accomplished team, Toygun has contributed to securing 61 Effies, including 15 golds, and has been part of multiple Cannes Lions award-winning projects spanning various categories from TV to design.

Toygun Yilmazer's background includes education at Robert College and key roles such as Chief Strategy Officer, Executive Planning Director, Planning Director, and Strategic Planner at TBWAased in Istanbul.