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Tori Shulman
Associate Director, Programmatic at DigitasLBi North America
Tori Shulman is a seasoned professional specializing in advertising strategies for brands, with a focus on improving brand awareness and revenue growth.
With a strong background in economics and Chinese studies from Fudan University, Tori further enhanced her skills by obtaining an MBA in Marketing from Boston University and a Bachelor's degree in Economics and Asian Studies from Bowdoin College.
Throughout her career, Tori has held various key roles in renowned organizations such as DigitasLBi North America, OwnerIQ, Visible Measures, Zenith Optimedia, Newport Corporation, and Comerica.
Her expertise lies in programmatic media planning and buying, data interpretation, and leveraging complex technologies to drive successful advertising campaigns.
Tori Shulman's passion for translating data into actionable insights has allowed her to craft targeted advertising strategies that consistently deliver exceptional business results.