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Tony Valcarcel
Head of Marketing - Shrapnel
Tony Valcarcel is the Head of Marketing at SHRAPNEL, a position he has held since October 2022. He is based in the Greater Seattle Area and has a robust background in digital marketing, particularly within the gaming industry. Prior to joining SHRAPNEL, Valcarcel co-founded 1Kin Ltd. and served as its Head of Gaming from January 2022 to January 2023. He has also held various marketing roles at notable companies such as Amazon, Electronic Arts (EA), and Leafly, where he focused on digital marketing strategies and product management.12
Valcarcel's educational background includes a Bachelor of Science in Marketing from the University of South Florida, which he completed in 2007. His extensive experience spans over a decade, with significant roles that include Digital Marketing Director at Convoy Inc. and Senior Product Marketing Manager for Twitch Prime at Amazon.12
At SHRAPNEL, Valcarcel is involved in innovative projects that merge traditional gaming with Web3 elements, aiming to enhance player engagement and reward systems within gaming platforms.2
